Life’s best moments are even better shared!


If there’s one thing we’ve learned this past year, it’s that sometimes staying connected with those we love most requires a little bit of intention, a good WiFi signal, and a whole lot of pictures. When you’re raising little ones, the changes come quickly and without much warning, and every single one of them deserves to be celebrated. And if your first year of parenthood is anything like ours, we know you’ve got a camera roll full of magical captured dadada moments.


You know a #dadadamoment when you feel it – that burst of butterflies at the hint of your baby’s first smile, the joyful wrestle of your first successful nursing latch, the prideful glow at those first few stumbling steps. Not every #dadadamoment is pretty – it’s the first time that spit up goes, well, everywhere, or the just-out-of-bed-joy the morning you realize they FINALLY slept through the night. It’s the mess AND the peace, the oops AND the unbelievable wonder. A #dadadamoment is an anchor point – a time capsule memory, a before and after, a split second you’ll carry with you the rest of your years.


In a time when we’re all feeling a little more isolated than usual, we want to inspire you to share these moments and memories that are the foundation of your baby’s story. We NEED each other, now more than ever, to laugh over poop-splosions, to hear precious first words, to remind us that we are not alone in this wacky parenthood journey. That’s why we’re inviting you to share your #dadadamoment with us, wherever you post on social media.


We wish we could be with you, grabbing coffee, heading to the playground, holding each other’s babies. But until we can, we don’t want to miss a single moment of their magical becoming. We’ll be here to congratulate, to encourage, to commiserate, and to cheer you on, every step of the way.


Here’s to your next big #dadadamoment