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PRIVACY POLICY
dadada Baby is part of Segal Baby USA. We are committed to respecting your privacy. The purpose of this Privacy Policy is to inform you what information we collect from you, how we use your information and the choices that you have regarding our use of your information. This Privacy Policy applies to information we collect about you through our websites and mobile applications, our stores, and anywhere else we interact with you. By using our website or sharing your information with us, you are accepting and consenting to the practices described in this Privacy Policy.
If our information practices change, we will post an updated policy on our website. You can tell if the policy has changed by checking the revision date that appears below. If we change the policy in a material way, we will provide appropriate notice to you. You may exercise your choices about how we collect and use your information consistent with this policy at any time. If you have any questions about our privacy policy, please contact us as described in the section entitled "Contacting Us" below.
Categories and Types of Personal Information We Collect
We collect the following categories and types of personal information:
Contact information: your first and last name, postal address, email address, and phone number;
Other identifying information: IP address, social media user names, passwords and other security information for authentication and access;
Financial information to be sent to third-party payment processors: credit card, debit card and bank account information; billing address;
Profile and account information, which may include Contact, Financial, and Preference information as well as your account password, wish list items, items in your online shopping cart or saved for future purchase, registry information, product review information, gift card information, your marketing and contact preferences, and other information about your profile or account;
Demographic information: gender, age, birthdate, due date (when disclosed);
Geolocation data;
Internet, Device, or other electronic activity: your browsing, search and click history, including Internet protocol (IP) addresses, information about how you navigate within our services, when and how you access our services, the websites you visit before landing and after exiting our website, and which elements of our services you use the most;
Commercial information: products purchased or viewed on our website; the contact information of the recipient of your purchase;
Audio and visual information: your videos and photos;
Communications and interactions: email messages, chat sessions, text messages, postal mail, and phone call recordings and transcripts; and
Inferences drawn from the categories described above in order to create a profile about you to reflect your preferences, characteristics, behavior and attitude.
How We Use Personal Information
We use the information that we collect to conduct our business and to provide you with the best possible products, services, and experiences. We also may combine any of the information that we collect or obtain.
Categories of Use
Transactional Purposes: We use your contact information, financial information, and commercial information to:
Receive, process, confirm, send and track your order, subscription or registration;
Process payments;
Communicate with you about your order, subscription or registration;
Determine your satisfaction with our products and services;
Process any subscription or registration you make to one of our services; and
Maintain your "Wish List" through your registry.
Analytical Purposes: We use your other identifying information, internet activity and browsing history, commercial information, demographic information, and geolocation data to analyze preferences, trends and statistics.
Marketing and Promotional Purposes: We use your contact information, commercial information, demographic information, internet or other electronic activity, geolocation data, and inferences to:
Inform you of our new products, services and offers;
Personalize your experience on our website through services and offers;
Provide you with targeted advertising and promotional offers;
Run contests, promotions and sweepstakes,
Provide you with other information from and about dadada Baby including personalized marketing communications.
If you reside in the United States, you may also elect to provide us with your telephone number to receive SMS messages from us.
Maintenance and Improvement of Services and Website: We use your contact information, commercial information, and internet activity and browsing history to:
Provide and maintain functionality on our website, including our live chat or customer review features;
Handle your customer services requests;
Conduct research to improve our products and services; and
Help us diagnose technical and service problems and administer our stores, websites and apps.
Review and Content Creation Purposes: We use your contact information, commercial information, and audio and visual information to enable reviews of our products and to display content that you have created and allowed us to display on our website and services and on social media.
Product Safety Purposes: We use your contact information, commercial information, and other identifying information to notify you of product recalls or safety issues.
Security and Fraud Prevention: We use your contact information, other identifying information, commercial information, financial information, geolocation data, internet activity and browsing history, and inferences to protect this website, our company, and others and to prevent fraud, theft and misconduct.
Legal Purposes: We use your information to defend or protect us, our customers, you, or third parties, from harm or in legal proceedings; protect our rights; protect our security and the security of our customers, employees, and property; respond to court orders, lawsuits, subpoenas, and government requests; and address legal and regulatory compliance.
How We Collect Personal Information
We collect information from the following sources:
Directly from you. We collect contact and demographic information directly from you. We also collect payment information from you.
From our wholesale retail partners, when purchasing our products, including personal information to fulfill your order.
From social media platforms and networks that you use in connection with our website or that share or allow you to share information with us, such as Facebook, Twitter, Pinterest, TikTok, and Instagram. For example, if you use functionalities, plugins, widgets, or tools from social media platforms or networks in connection with our website (e.g., to log into an account, or to share inspiration, purchases, and other content with others on social media), we will collect the information that you share with us, or that those social media platforms or networks share with us. For more information about social media platform and network privacy practices, please review the privacy policies and settings of the social media platforms and networks that you use;
From other third parties, such as service providers that we use, analytics companies, data aggregators, advertising networks and cooperatives, demographic companies, third parties that provide us with information about you and the different devices you use online;
From you passively. We collect Internet or other electronic activity passively using tools like browser cookies. This activity is further described in the Advertising and Online Tracking section below.
Combining Information
We may combine the information you give us online. We may also combine that information with publicly available information and information we receive from or cross-reference with third parties. We use that combined information to enhance and personalize your shopping experience with us, to communicate with you directly about our products and events that may be of interest to you, and for other promotional and commercial purposes.
When We Share Personal Information
We share personal information with:
Our Service Providers
We may contract with companies or persons to provide certain services including credit card processing, shipping, data analysis and management, promotional services, customer service, quality assurance, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.
We use Shopify to power our online store: you can read more about how Shopify uses your Personal Information at https://www.shopify.com/legal/privacy.
Corporate Transactions
We may share personal information with parties to business transactions such as those we deal with in mergers, acquisitions, joint ventures, sales of assets, reorganizations, divestitures, dissolutions, bankruptcies, liquidations, or other types of business transactions. In these types of transactions, personal information may be shared, sold, or transferred, and it may be used subsequently by a third party.
Law Enforcement and Courts
In certain instances, we may disclose your contact information when we have reason to believe that it is necessary to identify, contact or bring legal action against persons or entities who may be causing injury to you, to dadada Baby or to others. We may also disclose your contact information when we believe the law or legal process requires it.
Social Media Platforms and Networks
Social media networks may offer functionalities, plugins, widgets, or tools in connection with our website (ex. to log into an account, or to share content with others). If you choose to use these functionalities, plugins, widgets, or tools, certain information may be shared with or collected by those social media companies—for more information about what information is shared or collected, and how it is used, see the applicable social media company’s privacy policy.
COOKIES
When you visit our website, we send one or more cookies to your computer or other devices. We may also use cookies and other similar technologies in emails that you receive from us. A cookie is a small data file that is placed on the hard drive of your computer when you visit a website. A session cookie expires immediately when you end your session (i.e., close your browser). A persistent cookie stores information on the hard drive so when you end your session and return to the same website at a later date the cookie information is still available. We use cookies to improve the quality of our service when you visit our website and other websites of interest to you. We also use cookies to remind us of who you are, tailor our products, services, and advertising to suit the personal interests of you and others, estimate our audience size, assist our online merchants to track visits to and sales at our websites and to process your order, track your status in our promotions, contests and sweepstakes, and/or analyze your visiting and email interaction patterns.
If you would like to opt out of accepting cookies altogether, you can generally set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. However, certain features of our websites or other services may not work if you delete or disable cookies.
We use Google Analytics on our website to collect usage data, to analyze how users use the website and to provide advertisements to you on other websites. For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/.
BROWSING SESSION INFORMATION
We use technology that maintains a record of your browsing session. We use this information for quality control, customer service, fraud prevention and security, and marketing purposes.
Your Choices and Access Rights
We want to communicate with you only if you want to hear from us. If you prefer not to receive direct marketing from us or from our Select Partners, please let us know. Your choices include:
Social Media Platforms and Networks. We engage with customers on multiple social media platforms (e.g., Facebook, TikTok, Instagram, and Pinterest). If you contact us on one of our social media platforms, request customer service via social media, or otherwise direct us to communicate with you via social media, we may contact you via direct message or use other social media tools to interact with you. In these instances, your interactions with us are governed by this privacy policy as well as the privacy policy of the social media platform you use.
Email Choices. You can opt out of marketing or advertising emails by utilizing the "unsubscribe" link or mechanism noted in marketing or advertising emails you receive from us. You may also request to opt out of marketing or advertising emails by contacting us through one of the methods specified in the "Contacting Us" Section below, and sharing the email address at which you are receiving marketing or advertising emails.
Telephone Choices (calls and texts). You may opt out of receiving delivery, marketing or advertising calls or text messages by contacting us through one of the methods specified in the "Contacting Us" section below, and sharing the phone number that you would like to opt out. For text messages, you also may be able to text "STOP" in response to a text message that you receive.
Please note that when you make a purchase from us, we will continue to confirm your order status and shipment by email, even if you have opted out of marketing from us. We may also need to contact you via telephone, email or postal mail with questions or information regarding your order.
State-Specific Rights
If you are a resident of California, Colorado, Connecticut, Utah or Virginia, you may have certain privacy rights under the applicable privacy laws in your state (“State Privacy Laws”). This section describes those rights and how you can exercise them with dadada Baby.
RIGHTS REQUESTS
Depending on your state of residence, you may have the following rights:
Know/Access. Request access to the specific pieces of personal information collected about you in the preceding 12 months.
Request the deletion of the personal information that we have collected from you. We may retain personal information as required or permitted by law, and will maintain a copy of your deletion request.
Request disclosure of the categories of personal information we collect, the categories of sources from which we collect that information, the purposes for which we collect, sell or disclose that information, and the categories of third parties with whom we share the information
Opt-Out (“Do Not Sell My Information”). Opt-out of the “sale” of your personal information.
Right to Know, Right to Deletion and Right to Correct
You can request what personal information we have collected, used, disclosed, and sold. You can also request that we delete your personal information. You may also request that we correct certain inaccurate information that we have about you.
We may not delete all of your personal information if one of the following exceptions applies:
Transactional: to complete a transaction for which the personal information was collected, provide a good or service requested by you, or perform a contract we have with you;
Security: to detect data security incidents; preserve the integrity or security of systems; or investigate, report, or prosecute those responsible for any such action;
Error Correction: to debug or repair any errors;
Legal: to protect against fraud, harassment, malicious or deceptive activities, or illegal activity or to comply with applicable law or a legal obligation, or exercise rights under the law, such as the right to free speech; to assist another party with any of its obligations under applicable privacy laws; or
Internal Use: to use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information (i.e. to improve our services).
Please note that if we delete your personal information, many of our services will not work the same. Some examples include, but are not limited to:
Returns: We will not have the ability to look up your receipt or order in our system. In order to process a return or refund, we will require proof of purchase from the customer and if the customer is unable to provide proof of purchase, the transaction will be treated as an unreceipted return in accordance with our return policy.
Customer Service: Our ability to handle customer service requests may be limited. We will not have the ability to look up prior orders or account information and may request proof of purchase in order to service your needs.
Online Account & Shopping: Your online account will no longer exist. Your shopping cart items, order history, saved addresses, saved recipes and any other saved preferences in your online account will no longer be available.
Recalls: We will no longer be able to contact you via email, regular mail, or phone about product recalls related to products you purchased, unless you provided your information to us by returning a product registration card attached to a durable infant product.
Marketing Communications: We will no longer be able to provide you with any marketing communications directly from our family of brands, including personalized marketing communication such as information about new products, services and offers tailored to your interests.
Opt-Outs: Previous opt-out requests will not be saved.
To submit a request to access/know, a request to correct or a request to delete, please email us at service@dadadababy.com or call toll free 1-800-722-5798. In order to verify your identity, you will need to provide at least three of the following pieces of your information: name, telephone number, e-mail address, mailing address, and last transaction amount. We will match this information to the information on our systems. For an online request to delete, we will also send you a second verification to confirm that you want your information to be deleted.
We will begin processing your request once you verify your email address. Please note, we may continue to collect and share personal information about you with third parties as described in our Privacy Policy if that sharing is not a “sale” of personal information, such as to continue to provide services to you.
If you wish to make multiple requests under this section, we recommend sending the deletion request last, as we will not be able to fulfill your other requests once we have deleted your information. We will maintain a record of your request to know or request to delete. For a faster way to correct your information, you may go to your personal account profile to correct it yourself.
Non-Discrimination
We will not discriminate against you for exercising any of your rights under State Privacy Laws and we will not deny you goods or services, charge you a different price, or provide you with a lesser quality of goods or services if you exercise any of your rights under State Privacy Laws.
Requests from Authorized Agents
In order to designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof mailed to the address below so that it is received prior to the time the agent makes the request on your behalf. Please notify us by email if you intend to designate an authorized agent.
Right to Opt out of Profiling
If you are a resident of Colorado, Connecticut or Virginia, you have a right to opt out of any form of automated processing performed on personal information to evaluate, analyze or predict personal aspects related to your economic situation, health, personal preferences, interests, reliability, behavior, location or movements (“Profiling”). To submit a request to opt out of Profiling that is not cookie-based or digital advertising-based Profiling, please email us at service@dadadababycom or call toll free 1-800-722-5798. In order to verify your identity, we will send you a verification email. To opt out of cookie-based or digital advertising-based Profiling, please opt out of the selling/sharing of your information for targeted advertising, as described above. Note that if you opt out of profiling, your experience with our brands will be less personalized.
We will not be able to opt you out of Profiling where one of the following exceptions applies:
Legal: to comply with applicable laws, rules or regulations; to comply with a civil, criminal, or regulatory inquiry, investigation, subpoena, or summons by governmental authorities; to cooperate with law enforcement; to investigate, exercise, prepare for or defend actual or anticipated legal claims; or to assist another party with any of its obligations under applicable laws;
Security: to prevent, detect, protect against, or respond to security incidents, identity theft, fraud, harassment, or malicious, deceptive, or illegal activity; preserve the integrity or security of systems; or investigate, report, or prosecute those responsible for any such action;
Improvement of Services and Products/Internal use: to conduct internal research to improve, repair or develop products, services or technology;
Transactional: to provide a product or service specifically requested by you; to complete a transaction with you or to complete a contract we have with you; and
Public Interest: to protect your vital interests or those of another individual.
Right to Appeal
If you are a Colorado, Connecticut or Virginia resident and we were unable to fulfill your request, you may appeal our request by contacting us within fourteen days of our decision, and submitting an appeal request, with a detailed reason for your appeal, as well as your state of residence.
Data Retention
We will store your personal information for as long as is reasonably necessary to fulfill the purposes described in this Privacy Policy or as required by law.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Contacting Us
For questions about our privacy policy, to make choices about receiving promotional communications, or to update your personal information, you can contact us at the following:
Segal Baby USA
24 W. Railroad Ave. Suite 110
Tenafly, NJ 07670
1-800-722-5798
Policy Changes
If we decide to change our privacy policy in whole or in part, we will inform you by posting a notice on our website, as applicable. Those changes will go into effect on the effective date posted in the notice and at the end of the revised Privacy Policy. The new policy will apply to all current and past users of our website and will replace any prior policies that are inconsistent. Your continued use of our website or other services constitutes your acceptance of the practices described in the revised Privacy Policy.
Last Updated: November 5, 2024
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